The financial setback for Prince Harry and Meghan Markle's Archewell
Foundation has raised questions about the couple's credibility and public trust.
Recently disclosed financial documents of the foundation revealed a decline in donations attributed to a lack of customary donors. Additionally, the Duke and Duchess of Sussex were reported to contribute an average of one hour of unpaid work per week, attending only 11 events in person since the start of the year.
In an interview with the Daily Express, number expert Ranae Smith linked the
financial decline to a perceived lack of confidence in the couple's projects,
resulting in diminishing public support.
Smith emphasized the growing narrative gap between the couple's motto of 'show
up, do good' and their limited public appearances. "The core issue here is the
apparent discrepancy between the public image and messaging of the couple,"
Smith noted. "In the realm of PR and reputation management, consistency
between messaging and action is crucial."
She pointed out the potential consequences of their contradictory brand,
stating, "The low number of events attended by the couple, given their
high-profile status and global platform, might be perceived as a lack of
commitment or engagement with the causes they claim to support."
Smith highlighted the financial challenges faced by their foundation, including a substantial decrease in donations and operational losses, as potential indicators of declining public support or confidence in their initiatives. The consistency between their messaging and actions, she concluded, is pivotal for maintaining credibility and trust in the eyes of the public.
