Intent on reshaping their narrative, Meghan Markle and Prince Harry, the Duke and Duchess of Sussex, are diligently constructing the framework of 'Brand Sussex' through strategic endeavors.
In an endeavor to recapture their former allure, Meghan Markle and Prince Harry are embarking on a journey to revive their 'waning popularity' in Hollywood under the banner of 'Sussex.'
Their inaugural act of the year saw the Duke and Duchess gracing the Bob Marley: One Love film premiere in Jamaica, setting the tone for their resurgence.
Most recently, the couple, based in California, made a significant appearance in Canada to commemorate the One Year to Go celebrations for the Invictus Games Vancouver Whistler 2025.
Transitioning from a mere royal status to prominent figures, the erstwhile working royals are dominating the headlines in 2024 through a blend of website rejuvenation and high-profile public appearances.
Discussing the duo's resurgence, PR authority Lynn Carratt divulged to The Mirror that Harry and Meghan are meticulously crafting the positive image of "Brand Sussex" through deliberate actions.
Moreover, speculation abounds about the couple's potential relocation from their Montecito estate to Los Angeles, a move intended to bring them closer to the epicenter of Hollywood.
Lynn Carratt underscored the couple's discerning approach, stating, "Though inundated with offers, Harry and Meghan prioritize selectivity over quantity."
Highlighting the success of their press engagements in Canada, Lynn Carratt speculated, "Their strategic maneuvers during the Canadian tour signify a promising path for Brand Sussex, potentially reinstating a portion of their former popularity."