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Meghan Markle Seeks CEO for Her Freshly Launched Brand Amid Staff Turnover

Meghan Markle Seeks CEO for Her Freshly Launched Brand Amid Staff Turnover

In the midst of a notable turnover with over 17 staff members departing from the Sussexes' workforce, Meghan Markle is actively scouting for a Chief Executive Officer (CEO) for her newly introduced lifestyle brand, American Riviera Orchard.

As reported by The Daily Mail, the Duchess of Sussex is currently "in the process of interviewing potential candidates" for this pivotal role.

Earlier this month, Meghan introduced her latest venture with a rustic charm, sharing a candid video of herself immersed in a cooking session. The subsequent glimpses of her dressed elegantly in a black gown hinted at preparations for an upcoming event.

Insights from royal expert Richard Eden suggest that this brand launch is set to align with the premiere of Meghan's cooking show on Netflix. A source close to the project disclosed, “Meghan's brand will initially focus on products like jams, with plans for future expansions including a book and a blog.”

Highlighting Meghan's proactive approach to branding, the source further revealed, “Her legal team has initiated trademark processes in the U.S. covering a range of items from cutlery and recipe books to table linens, jams, and various spreads."

This recruitment drive comes amid significant personnel changes at Archewell Productions, the Sussexes’ media production company. As per reports from Express.co.uk, five key executives have departed from the brand over the past year, with GB News estimating a total staff loss of at least 17 since the couple relocated to the US.

While the specifics of the potential CEO candidates remain confidential, Meghan's proactive approach to business expansion remains evident.

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